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Changing behaviour to increase energy efficiency

David Reed

David Reed is Head of npower Business Solutions, overseeing the relationship with customers and energy consultants and helping to build closer partnerships that deliver the best energy management solutions for UK businesses

I’m interested to see behavioural change at the forefront of a growing number of articles and guides about energy efficiency these days.

The challenge, however, is that while we know changes to behaviour can result in significant energy savings, how do you actually get people to change – and then sustain those new behaviours long term?

Unique scientific methodology
If you’re a regular reader of my blogs, you’ll have seen me writing on this topic recently. The reason being is that we’re launching a series of e-books to help provide greater insight into the subject.

In these e-books, we’re sharing some highlights from our unique scientific methodology called Carbon Psychology. This approach facilitates the successful implementation of targeted behavioural change to increase energy efficiency in the workplace.

Six-figure savings
At Tata Steel’s Trostre site in Wales, for example, we’ve helped them make significant six-figure savings since introducing behavioural interventions using our Carbon Psychology approach.

You can find out more about Carbon Psychology by downloading our latest e-book, which looks at some of the current evidence on behavioural change. Click here to access your free copy. 

Free guides to find out more
In case you missed it, there’s also an introductory guide: What is Carbon Psychology, which you also download here. And there’ll be further installments to follow – so do sign up at our new Energy Know How portal by emailing us to ensure you don’t miss out.

Our aim is to provide you with more information and tools that will help you apply the right type of sustainable behavioural interventions to suit your workforce – and benefit from greater energy savings as a result.


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