How Juice started

Developed through a partnership between npower and Greenpeace

Developed through a partnership between npower and Greenpeace in 2001, npower Juice is clean, greener electricity at no extra cost to you.

Greenpeace was working to show industry and the government that there is widespread consumer demand for clean, renewable electricity. Greenpeace developed Juice with npower to enable customers to choose greener electricity and Greenpeace did not benefit financially from npower Juice.

Matt Cole, npower's Group Product Manager

"We're thrilled that our npower Juice Green Energy tariff has got the official green stamp of approval – and it costs no more than our standard electricity tariff. The associated fund is made up of contributions from npower on behalf of our customers., and supports community based renewable generation projects, that help to make a measurable reduction in carbon dioxide emissions"

So, as a Juice customer, you can enjoy our green tariff at no additional cost to you, knowing you’re helping do your bit by taking a tariff with genuine environmental benefits, in addition to helping support community based renewable generation projects, helping to make a real reduction in carbon dioxide emissions.

Go green

Why not join the thousands of npower customers already choosing npower Juice. See how much you could save! Compare npower prices now

£100 Direct Debit Discount

Plus If you pay for your electricity and gas with npower by Direct Debit you could enjoy our £100 Direct Debit discount at the end of 12 months, you’ll see your discount on your first statement after this date.

What are the Green Supply Guidelines?

• Ofgem published the Green Supply Guidelines last year – they set out the criteria for 'green' tariffs, including how they are promoted to customers
• Under the new guidelines, suppliers have to prove that their 'green' tariffs have real environmental credentials, by demonstrating that they result in a reduction of caron dioxide emissions
• npower has 2 of the 9 certified tariffs currently on the Green Energy Scheme
• For domestic tariffs like npower Juice and National Trust Green Energy suppliers have to show that each tariff makes a CO2 emissions equivalent reduction of between one tonne and 50kg, depending on the activity that the funds are supporting
• More information on the guidelines is available on the Green Energy Scheme website

• About Juice
• How Juice works
• Wave farm development